Buffer vs Loomly vs PostFast, 2025 Pricing and Features
Real pricing for 4, 12, and 120 accounts, plus what matters when you just want to publish without friction.

Comparing Buffer, Loomly, and PostFast? Here are the key features and the real monthly costs people check before they switch.
Table of Contents
- What you can schedule on Buffer vs Loomly vs PostFast
- Scheduling flow in PostFast
- Cross posting to other platforms
- Comparison: other schedulers vs PostFast
- Specs that keep posts clean
- Troubleshooting
- FAQ
- Copyable checklists
What you can schedule on Buffer vs Loomly vs PostFast
- Buffer, simple queue and calendar, priced per channel. Good for small teams.
- Loomly, calendar-first with approvals and brand presets. Plans bundle social accounts.
- PostFast, made to post fast on the big three (and more), works on desktop and mobile: Instagram integration, TikTok integration, YouTube integration.
Pricing overview, monthly (ex-tax). PostFast's prices are VAT included
Monthly pricing shown for quick apples to apples. Annual discounts exist.
| Platform | Plan | What you get | Monthly price |
|---|---|---|---|
| Buffer | Essentials | Per-channel pricing, 1 user | $6 / channel |
| Buffer | Team | Per-channel pricing, unlimited users | $12 / channel |
| Buffer | Agency | 10 channels bundle | $120 / 10 channels |
| Loomly | Starter | 12 social accounts, 3 users | $65 |
| Loomly | Beyond | 60 social accounts, unlimited users | $332 |
| PostFast | Starter | 4 accounts | €12 |
| PostFast | Creator | 12 accounts | €29 |
| PostFast | Pro | 120 accounts | €99 |
How much 4, 12, and 120 accounts cost
Assumes 1 account = 1 connected profile. For Buffer, we multiply by channels. For Loomly, we pick the smallest plan that fits the count. For 120 on Loomly, contact sales.
| Accounts | Buffer Essentials | Buffer Team | Loomly | PostFast |
|---|---|---|---|---|
| 4 | $24/mo | $48/mo | $65/mo (Starter, up to 12) | €12/mo |
| 12 | $72/mo | $144/mo | $65/mo (Starter, 12) | €29/mo |
| 120 | $720/mo | $1,440/mo | Contact sales (60+ needed) | €99/mo |
Takeaway, if you want the best price at 12 or 120 accounts, PostFast is hard to beat. Loomly is attractive if you need approvals and fit within 12 or 60 account bundles. Buffer works well when you only need a few channels.
Scheduling flow in PostFast
The flow is built to keep you moving.
- Pick your channels, Instagram, TikTok, or YouTube (or others).
- Write the caption, paste saved text if you like.
- Add media. PostFast processes each video before publishing so files meet platform specs.
- Choose date and time.
- Publish or schedule from desktop or mobile.
Notes: uploading a custom video cover is not available. Pick a frame from the video. If you also publish on Facebook, LinkedIn, or X, check their platform settings like auto-retweets and such.
Cross posting to other platforms
Create one base post, then tweak:
- Keep TikTok copy short and hooky.
- For YouTube Shorts, reuse the same vertical cut and a concise caption that matches the video.
- Adjust tone for Instagram Reels.
If you automate parts of this, see the API docs.
Comparison: other schedulers vs PostFast
| Area | Buffer | Loomly | PostFast |
|---|---|---|---|
| Pricing model | Per channel | Bundled accounts | Flat account tiers |
| Learning curve | Easy | Easy, more options | Very easy |
| Approvals & roles | Team plan | Strong | Light |
| Mobile posting | Yes | Yes | Yes |
| Video handling | Solid | Solid | Processes each video before publish |
| Custom video cover upload | Per network rules | Per network rules | Not supported, pick a frame |
Specs that keep posts clean
- Use vertical 9:16 for Reels, Shorts, and TikTok.
- Front-load the hook in line one.
- Loud audio or odd codecs can fail uploads. PostFast processes each video before publishing so files meet platform specs.
- For covers, pick a clean frame in PostFast.
Troubleshooting
- Post failed, re-connect the channel and retry.
- Wrong time, confirm your profile time zone and the channel time zone.
- File rejected, re-encode to standard codecs and sizes.
- Caption blocked, remove banned words or extra links.
FAQ
How does Buffer bill?
Per channel. Essentials is $6 per channel, Team is $12 per channel. Agency bundles 10 channels at $120.
What are Loomly’s current bundles?
Starter covers 12 accounts, Beyond covers 60 with unlimited users. Over 60, talk to sales.
Is PostFast cheaper at higher account counts?
For 12 and 120 accounts, usually yes. See the table above.
Does PostFast work on mobile and desktop?
Yes, you can create, schedule, and publish on both.
Can I upload a custom video cover in PostFast?
Not today. Select a frame from the video.
Does PostFast support approvals?
Light approvals today. If you need heavy multi-step approvals, Loomly may fit better.
Copyable checklists
Cost check, today
- Count accounts now and in 3 months
- Pick the row for 4, 12, or 120
- Note currencies and any VAT
- Decide monthly vs yearly once stable
First-week setup
- Connect Instagram, TikTok, YouTube
- Save one caption template per channel
- Schedule one video per channel
- Confirm time zone and posting window
Publish day
- Hook in line one
- Listen to the first 5 seconds for audio pops
- Pick a clean frame as cover in PostFast
- Preview once, then schedule
Ready to move faster, try PostFast.
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