Pinterest Pin Image Specifications
Complete guide to Pinterest pin image dimensions. Create pins with the perfect size and aspect ratio for maximum feed visibility and engagement. Updated for 2026.
Quick Specs
Dimensions & Resolution
Optimal size for feed display and engagement
Full-screen vertical, ideal for video Pins
Square format - less feed space but still supported
Tallest ratio before Pinterest crops in the feed
Important Notes
Pinterest pins perform best at 1000x1500 pixels (2:3 aspect ratio). This vertical format maximizes mobile feed space and receives significantly more engagement than square or horizontal formats. Pins taller than 1:2.1 ratio (e.g., 1000x2100px) will be cropped in the feed. Pinterest's algorithm favors properly-sized vertical content. Minimum recommended width is 1000 pixels. Note: Pinterest merged Idea Pins into one unified Pin format in 2023, so there is no separate Idea Pin size anymore; every Pin now supports images, video, or a mix of both.
Optimization Tips
- ✓Use 1000x1500px (2:3) for standard pins - this is Pinterest's recommended ratio
- ✓Vertical pins get 67% more engagement than square pins
- ✓Pins taller than 1:2.1 ratio will be cropped in the feed - avoid extra-long infographics
- ✓Minimum width of 1000px ensures pins look sharp on all devices
- ✓Use bold, readable text overlays - many users browse on mobile
- ✓JPG for photos, PNG for graphics with text that needs crisp edges
- ✓Keep file size under 5MB for faster loading despite 20MB limit
- ✓Use high-quality, well-lit images - blurry or dark pins perform poorly
Sources & Verification
Last verified: 2026-06-08
Verified from Pinterest's official ad spec guide and Pinterest Create. 1000x1500px (2:3) recommended, 20MB desktop / 32MB in-app, pins with a ratio greater than 2:3 may get cut off. Pinterest merged Idea Pins into one unified Pin format in 2023.
Feed Display
Pins display in a masonry grid layout. Vertical pins take up more visual space.
Max Ratio Before Crop
Pins taller than 1:2.1 (e.g., 1000x2100px) get cropped in the feed
Unified Pin Format
Pinterest combined standard Pins and Idea Pins into a single format in 2023. There is no separate Idea Pin to create anymore; all Pins support links, video, music, and stickers.
Video Pins
Video pins support same aspect ratios as image pins
Ad Specs
Pinterest ads follow the same dimension guidelines as organic pins
Schedule pins to multiple boards and cross-post to other platforms with PostFast
Frequently Asked Questions
What is the best Pinterest pin size?
1000x1500 pixels (2:3 aspect ratio) is the recommended size for standard pins. This vertical format maximizes your visibility in the Pinterest feed and gets significantly more engagement than square or horizontal pins.
What happens if my Pinterest pin is too tall?
Pins taller than 1:2.1 aspect ratio (e.g., 1000x2100px) get cropped in the feed, hiding the bottom portion. While users can click to see the full image, the initial feed impression is diminished. Stick to 2:3 for best results.
Can I post square images on Pinterest?
Yes, square (1:1) pins are supported, but they take up less feed space than vertical pins and typically receive 40-60% less engagement. Vertical 2:3 pins are strongly recommended for better performance.
What file formats does Pinterest support?
Pinterest supports JPG, PNG, and WebP formats for pin images. JPG works best for photographs, while PNG is better for graphics with text overlays. Maximum file size is 20MB, but keeping under 5MB is recommended.
What happened to Pinterest Idea Pins?
Pinterest retired the separate Idea Pin format in 2023 and merged it into a single unified Pin. There is no standalone Idea Pin to create anymore - every Pin now supports images, video, or a mix of both, plus links and editing tools. For full-screen vertical content, use 1080x1920 pixels (9:16), the same vertical ratio recommended for video Pins.
Recent Updates
Reflected Pinterest's unified Pin format: Idea Pins were merged into a single Pin format in 2023. Relabeled the 9:16 size as a vertical Pin and refreshed the FAQ. Re-verified dimensions, file size, and formats against Pinterest's official ad spec guide.
Initial publication. Verified all specifications against Pinterest Business Help Center and multiple sources.